Bring On Lemons

I'm sure you noticed in my recent post that I LOVE Agriculture, and you've heard me say that we need a blog dedicated solely to the farm (filled with pictures of the hills and meadows, of course). Tonight I am giddy with information about marketing and branding in the agriculture market, but more important, I am inspired by those I met this evening and those included in the presentation. Let me back up - The Economic Development Corp of Manitowoc County received a grant which enabled them to put on presentations relating to agriculture. Tonight's presentation was given by the lovely Andrea G. Neu who owns her own business and has spent nearly two decades on Wisconsin's Milk Marketing Board. She is more dedicated to dairy than most farmers I know - and she's inspirational. At her class, I met business owners such as Rick Braun from Braun Electric that provide barn equipment, excavation, manure management, septic and plumbing, etc...( http://www.braunelectricinc.co...

So...at the Casavant house we sit around and talk about things. Tonight's conversation began while cleaning rhubarb and ended with an agreement to disagree. No, we weren't trying to figure out what came first, the chicken or the egg...we were talking about building your brand and whether or not a dairy farm needs a website. The Economic Development Corporation of Manitowoc County ( http://www.edcmc.org/ ) is offering a totally FREE $$$$ course on May 22nd and I signed up for it. Here's the scoop about the course: BUILD YOUR BRAND Agriculture Product Marketing Seminar **Wondering how to set your products apart? **Want a consistent image from logo to label? **Need a web and social media strategy? BRANDING - IT'S NOT JUST LOGO'S with Andrea New, CEO, Image Maker Who's Eligible: Farmers, ranchers, home gardeners, and agriculture-related businesses. How Much: FREE! When: May 22, 2012 3:00pm - 8:00pm Where: EDC Offices, 202 N 8th...